Insights on
Everything Video

Customer testimonial videos have become a norm in every marketing strategy. Your customers backing your product and organization will do wonders for your businesses. Let’s have a look at how customer testimonial videos for marketing should be used as a part of your marketing campaign. 77% of customers rely on customer testimonial videos before making […]

Change is the only constant in life. If we fail to move with the times, we will fail in moving forward. However, the dynamic nature of change does not make the transition any easier. According to Harvard Business Review, 70% of people fail in change management.  Before we set out to find the best tool […]

Interactive videos are here to stay and ensure that video-first marketing consolidates its position as the numero uno of marketing. 78% of businesses witnessed better sales with interactive video content compared to normal videos.  Interactive videos have not only made videos more enjoyable but also more functional. Let’s have a look at the definition of […]

Video marketing has become the way to go. Marketing has become incomplete without a video marketing strategy. Be it video marketing for a small business or a large business, video marketing has proven to be the answer to most marketing problems.  It is projected that there will be 3.5 billion video watchers every month in […]

The dividends of video marketing benefits cannot be overstated. People often mistake video marketing for video advertising. However, video advertising is just a part of video marketing. In this article, we will have a look at the benefits of video marketing in 2023.  Videos are everywhere. The fact that every social media platform has been […]